Clothing, chosen by Masha.
Two online clothing stores run by Known Quantity LLC. Matched by Masha is live with Season 01, a fall and winter edit of pieces that go together, picked by Masha, for women and men. Worn by Masha, launching soon, is the pre-loved sister store.

Matched by Mashamatchedbymasha.com · live
Season 01 is a fall and winter edit for women and men: knitwear, outerwear, sets and dresses that go together, most pieces under $75, flat $5.99 US shipping. Every piece was chosen one at a time by Masha, nothing scraped from a catalog.
Shop nowShopifyWorn by Mashawornbymasha.com · launching soon
The pre-loved sister store: curated, authenticated women's fashion with a second life. Opening when the first collection is photographed and ready, with the same standard as Matched by Masha.
Coming soon2026How the stores are run
Curated, not scraped
Only what Masha actually picked goes in the store. No filler listings, no placeholder copy.
See the collectionOperated like a business
Shopify, fulfilment partners and a continuous brand look across product imagery, run with the same systems discipline as the consulting side.
The operations sidePart of the group
Both stores are brands of Known Quantity LLC, alongside the studio and the consulting practice.
Company structureWholesale, collaborations or press?
Store partnerships go through Known Quantity LLC.